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What Is IMGPT? The AI Ad Generator That Starts From Your Website
David Popescu
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What IMGPT is
IMGPT is an AI tool that makes static image ads from your website. You give it your URL, or a sentence describing your business. It builds a brand profile from your logo, colors, fonts, voice, customer and products, then generates finished ads inside that profile, with the copy written for each one.
It is built for businesses that run their own Meta ads and have no designer on staff.
How it works
- Link or describe. Paste your website URL, or type a description like "washing services for hotels and restaurants".
- Review your brand profile. Watch it get built, then edit anything. This step is free.
- Generate. Pick platform, ratio, funnel stage and batch size, and generate.
- Refine. Edit, resize, vary or translate any ad.
- Publish. Send ads straight to your connected Meta ad account.
What you get with every ad
| Part | What it is |
|---|---|
| Creative | A finished static image ad in your brand |
| Headlines | 5 variants, each editable |
| Primary texts | 5 variants, each editable |
| Batch size | 1, 2, 4, 6, 8 or 10 ads per run |
| Languages | Auto-detected, or Spanish, French, German, Italian, Portuguese, Dutch, Polish and more |
Sizes and platforms
| Platform | Recommended | Also supported |
|---|---|---|
| Meta (Facebook, Instagram) | 4:5, 1:1 | 9:16, 2:3, 3:4, 16:9 |
| Google Ads | 1:1, 16:9 | 9:16, 4:5, 4:3, 3:2 |
| LinkedIn, Pinterest, TikTok | Each with its own recommended sizes |
Publishing goes straight to Meta. For the other platforms, IMGPT makes the creative at the right size and you upload it.
Tools for each ad
| Tool | What it does |
|---|---|
| Edit | Chat with the ad to change it: restyle it, remove or replace objects, edit the text on the image. 10 free edits a day |
| Smart Resize | Turns an ad into another ratio without starting over |
| Variation | Keep, tweak or change four things independently: text on image, product framing, background, lighting and mood |
| Translate | Translates the image text and the ad copy |
| Publish | Sends the ad to Meta, and flags a missing Stories or Reels size before you do |
Managing live Meta campaigns
Connect your Meta ad account and IMGPT shows your campaigns with spend, conversions, impressions and click-through. Its rules check budget caps, protect campaigns in the learning phase and watch creative health every 24 hours, and suggest changes for you to approve.
Pricing
| Plan | Monthly | Billed quarterly | Tokens a month | About this many ads |
|---|---|---|---|---|
| Pro | $99 | $79 a month | 120 | 60 |
| Business | $249 | $199 a month | 360 | 180 |
| Agency | $599 | $479 a month | 1,040 | 520 |
- Generating an ad costs 2 tokens. Resizing and translating cost 1. Publishing is free.
- Building and reviewing your brand profile is free, before you pay anything.
- Every plan has a 14-day money-back guarantee: write within 14 days and you are refunded in full, as long as you have used less than 10% of the plan's tokens.
Quick answers
Is there a free trial? Instead of a trial, you see your full brand profile before paying, and every plan has the 14-day money-back guarantee.
Do I need a designer or brand guidelines? No. The profile is built from your website, and you correct it in plain fields.
Does it make video ads? It makes static image ads.
Can I use it on my phone? Signup and checkout work on a phone. The ad workspace is built for a desktop screen.
Can my team share an account? Each account is for one user today. Team features are coming.
Can I manage several brands? Yes. Each brand gets its own profile, customer and products.
D
David Popescu
Founder, IMGPT
I build IMGPT. I write about ad creative, the specs that decide whether an ad runs, and what actually happens when you let a model make your ads.
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Paste your website. Get ads.
IMGPT reads your site, builds your brand profile, and generates the ads. From $99 a month.
Get started14 day money back guarantee